APA (7th ed.) Citation

Putler, D. S., & Krider, R. E. (2015). Customer and business analytics: Applied data mining for business decision making using R. CRC Press.

Chicago Style (17th ed.) Citation

Putler, Daniel S., and Robert E. Krider. Customer and Business Analytics: Applied Data Mining for Business Decision Making Using R. Boca Raton, FL: CRC Press, 2015.

MLA (8th ed.) Citation

Putler, Daniel S., and Robert E. Krider. Customer and Business Analytics: Applied Data Mining for Business Decision Making Using R. CRC Press, 2015.