Putler, D. S., & Krider, R. E. (2015). Customer and business analytics: Applied data mining for business decision making using R. CRC Press.
Chicago Style (17. basım) AtıfPutler, Daniel S., ve Robert E. Krider. Customer and Business Analytics: Applied Data Mining for Business Decision Making Using R. Boca Raton, FL: CRC Press, 2015.
MLA (8th ed.) AtıfPutler, Daniel S., ve Robert E. Krider. Customer and Business Analytics: Applied Data Mining for Business Decision Making Using R. CRC Press, 2015.
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