Modern analysis of customer surveys : with applications using R /

Modern analysis of customer surveys : with applications using R /

This book introduces customer satisfaction surveys, with focus on the classical problems of analysing them, which include; missing values, outliers, sampling techniques, integration of different data sources, as well as modern and non-standard tools. Each chapter describes, in detail, a different te...

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Sonraí bibleagrafaíochta
Rannpháirtithe:	Kenett, Ron (Eagarthóir), Salini, Silvia (Eagarthóir)
Formáid:	LEABHAR
Teanga:	English
Foilsithe / Cruthaithe:	Chichester : John Wiley & Sons, 2012.
Ábhair:	Consumer satisfaction > Research > Statistical methods. Consumer satisfaction > Evaluation. Consumers > Research > Statistical methods. Consumers > Research > Data processing. Sampling (Statistics) > Evaluation. Surveys > Statistical methods. Surveys > Data processing.
Classic Catalogue:	View this record in Classic Catalogue

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