Marketing research : an applied orientation /

Bibliographic Details
Main Author: Malhotra, Naresh K.
Format: Book
Language:English
Published: Upper Saddle River, NJ ; Delhi : Pearson, c2016.
Edition:7th ed.
Subjects:
Classic Catalogue: View this record in Classic Catalogue
Description
Physical Description:xxx, 968 pages. ; 28 cm.
Bibliography:Includes bibliographical references (p. [907]-946) and index.
ISBN:9789332555693