Marketing management /

Marketing management /

Show other versions (6)

Manylion Llyfryddiaeth
Prif Awdur:	Kotler, Philip
Awduron Eraill:	Keller, Kevin Lane, 1956-
Fformat:	Llyfr
Iaith:	English
Cyhoeddwyd:	Boston : Pearson, 2016 [Third impression 2017].
Rhifyn:	Fifteenth edition
Pynciau:	Marketing > Management. Business & finance.
Classic Catalogue:	View this record in Classic Catalogue

Eitemau Tebyg

Marketing management /
gan: Kotler, Philip, et al.
Cyhoeddwyd: (2022)

Principles of marketing /
gan: Kotler, Philip
Cyhoeddwyd: (2018)

Principles of marketing /
gan: Kotler, Philip
Cyhoeddwyd: (2016)

Principles of marketing /
gan: Kotler, Philip
Cyhoeddwyd: (2001)

Marketing management /
gan: Winer, Russell S.
Cyhoeddwyd: (2011)

Strategic market management /
gan: Aaker, David A.
Cyhoeddwyd: (2005)

Marketing management /
Cyhoeddwyd: (2013)

Marketing management : strategies and programs /
gan: Guiltinan, Joseph P.
Cyhoeddwyd: (1997)

Marketing management : strategies and programs /
gan: Guiltinan, Joseph P.
Cyhoeddwyd: (1994)

Marketing management /
gan: Kotler, Philip
Cyhoeddwyd: (2003)

Marketing management /
gan: Kotler, Philip
Cyhoeddwyd: (2006)

Marketing management /
gan: Kotler, Philip
Cyhoeddwyd: (2000)

E-marketing /
gan: Frost, Raymond, 1960-
Cyhoeddwyd: (2019)

Marketing research : methodological foundations /
gan: Churchill, Gilbert A.
Cyhoeddwyd: (2010)

Digital marketing : a practical approach /
gan: Charlesworth, Alan, 1956-
Cyhoeddwyd: (2018)

Marketing management /
gan: Kotler, Philip
Cyhoeddwyd: (2009)

Marketing research : an applied orientation /
gan: Malhotra, Naresh K.
Cyhoeddwyd: (2016)

Digital analytics for marketing /
gan: Sponder, Marshall
Cyhoeddwyd: (2018)

Strategic marketing /
gan: Cravens, David W.
Cyhoeddwyd: (2006)

Strategic marketing /
gan: Cravens, David W.
Cyhoeddwyd: (2003)

Marketing research : an applied approach /
gan: Kinnear, Thomas C., 1943-
Cyhoeddwyd: (1991)

International marketing : strategy development and implementation /
gan: Solberg, Carl Arthur
Cyhoeddwyd: (2018)

Services marketing : people, technology, strategy /
gan: Lovelock, Christopher H., et al.
Cyhoeddwyd: (2018)

Mergers and acquisitions strategy for consolidations : roll-up, roll-out, and innovate for superior growth and returns /
gan: Hoffmann, Norman W.
Cyhoeddwyd: (2012)

Principles of marketing /
gan: Kotler, Philip, et al.
Cyhoeddwyd: (2023)

The new marketing conversation : creating and strengthening relationships between buyers and sellers /
gan: Stein, Donna Baier
Cyhoeddwyd: (2005)

The marketing game! : with student CD-Rom /
gan: Mason, Charlotte H.
Cyhoeddwyd: (2002)

Marketing research : an applied orientation /
gan: Malhotra, Naresh K.
Cyhoeddwyd: (2010)

Marketing : creating value for customers /
gan: Churchill, Gilbert A.
Cyhoeddwyd: (1995)

Marketing automation : practical steps to more effective direct marketing /
gan: LeSueur, Jeff, 1956-
Cyhoeddwyd: (2007)

Marketing and globalization /
gan: Durand, Aurélia
Cyhoeddwyd: (2019)

Principles and practice of marketing /
gan: Jobber, David, 1947-
Cyhoeddwyd: (2010)

Essentials of marketing : a global-managerial approach /
gan: Perreault, William D.
Cyhoeddwyd: (2006)

Marketing research : concepts, practices, and cases /
gan: Easwaran, Sunanda
Cyhoeddwyd: (2006)

E-marketing /
gan: Strauss, Judy
Cyhoeddwyd: (2014)

The 22 immutable laws of marketing : violate them at your own risk /
gan: Ries, Al
Cyhoeddwyd: (1993)

Marketing research : tools & techniques /
gan: Bradley, Nigel, 1958-
Cyhoeddwyd: (2010)

Essentials of marketing research /
gan: Dillon, William R.
Cyhoeddwyd: (1993)

Permission marketing : turning strangers into friends, and friends into customers /
gan: Godin, Seth
Cyhoeddwyd: (1999)

Strategic marketing for nonprofit organizations /
gan: Andreasen, Alan R., 1934-
Cyhoeddwyd: (2003)