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02777nam a2200397 i 4500 |
| 001 |
31142 |
| 003 |
BD-DhAAL |
| 005 |
20221030142950.0 |
| 008 |
160616s2016 njua 000 0 eng |
| 999 |
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|c 37600
|d 37600
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| 010 |
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|a 2014023870
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| 020 |
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|a 9789332557185
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| 020 |
|
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|a 9780133856460 (student edition)
|
| 040 |
|
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|a DLC
|b eng
|c DLC
|e rda
|d DLC
|d BD-DhAAL
|
| 050 |
0 |
0 |
|a HF5415.13
|b .K64 2016
|
| 082 |
0 |
0 |
|a 658.8
|2 23
|
| 100 |
1 |
|
|a Kotler, Philip.
|9 19696
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| 245 |
1 |
0 |
|a Marketing management /
|c Philip Kotler and Kevin Lane Keller
|
| 250 |
|
|
|a Fifteenth edition
|
| 264 |
|
1 |
|a Boston :
|b Pearson,
|c 2016 [Third impression 2017].
|
| 300 |
|
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|a xxii, 692 pages,118 variously numbered pages :
|b color illustrations ;
|c 29 cm.
|
| 526 |
|
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|a BBS
|
| 541 |
|
|
|e 31142, 31143, 31144, 31145, 31146, 31147, 39905
|
| 650 |
|
0 |
|a Marketing
|x Management.
|9 19697
|
| 650 |
|
0 |
|a Business & finance.
|9 43229
|
| 700 |
1 |
|
|a Keller, Kevin Lane,
|d 1956-
|9 19698
|
| 852 |
|
|
|a Ayesha Abed Library
|c General Stacks
|
| 942 |
|
|
|2 ddc
|c BK
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|z Lost this edition and replaced by latest one (sixteenth edition, accession no. # 43069)
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|x Replaced book with the accession no of 15743
|