Consumer behavior : buying, having, and being /
| Autor principal: | |
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| Formato: | Libro |
| Lenguaje: | English |
| Publicado: |
Chennai ; Delhi :
Pearson,
2016
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| Edición: | Eleventh Edition. |
| Materias: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Descripción Física: | xxii, 582 pages : illustrations ; 29 cm |
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| Bibliografía: | Includes bibliographical references and indexes. |
| ISBN: | 9780133450897 9789332557468 0133450899 |