Lancaster, G. (2002). Encyclopedia of strategic management: Marketing planning and evaluation vol. 1. Crest Publishing House.
Chicago (17e ed.) BronvermeldingLancaster, Geoffrey. Encyclopedia of Strategic Management: Marketing Planning and Evaluation Vol. 1. New Delhi: Crest Publishing House, 2002.
MLA (8e ed.) BronvermeldingLancaster, Geoffrey. Encyclopedia of Strategic Management: Marketing Planning and Evaluation Vol. 1. Crest Publishing House, 2002.
Let op: Deze citaties zijn niet altijd 100% accuraat.