Lancaster, G. (2002). Encyclopedia of strategic management: Marketing planning and evaluation vol. 1. Crest Publishing House.
Style de citation Chicago (17e éd.)Lancaster, Geoffrey. Encyclopedia of Strategic Management: Marketing Planning and Evaluation Vol. 1. New Delhi: Crest Publishing House, 2002.
Style de citation MLA (8e éd.)Lancaster, Geoffrey. Encyclopedia of Strategic Management: Marketing Planning and Evaluation Vol. 1. Crest Publishing House, 2002.
Attention : ces citations peuvent ne pas être correctes à 100%.