Winning at new products : creating value through innovation /

Winning at new products : creating value through innovation /

"For more than two decades, Winning at New Products has served as the bible for product developers everywhere. In this fully updated and expanded edition, Robert Cooper demonstrates why consistent product development is so vital to corporate growth and how to maximize your chances of success.&q...

Cur síos iomlán

Sonraí bibleagrafaíochta
Príomhchruthaitheoir:	Cooper, Robert G. (Robert Gravlin), 1943-
Formáid:	LEABHAR
Teanga:	English
Foilsithe / Cruthaithe:	New York : Basic Books, c2011.
Eagrán:	4th ed.
Ábhair:	New products.
Classic Catalogue:	View this record in Classic Catalogue

Míreanna comhchosúla

New products management /
de réir: Crawford, C. Merle (Charles Merle), 1924-
Foilsithe / Cruthaithe: (1997)

Supply chain practices on FMCG products of New Zealand Dairy Products Bangladesh Ltd.
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Foilsithe / Cruthaithe: (2017)

A study how and digital introduce new product and implement its plan for the development of the new product.
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Foilsithe / Cruthaithe: (2018)

Reengineering : leveraging the power of integrated product development /
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Foilsithe / Cruthaithe: (1993)

Productivity measeurement :a guide for managers and evaluators
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Foilsithe / Cruthaithe: (1990)

Impact and challenges for the procurement of new products for a sustainable pharmaceutical industry
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Foilsithe / Cruthaithe: (2024)

Customer centricity : focus on the right customers for strategic advantage /
de réir: Fader, Peter
Foilsithe / Cruthaithe: (2012)

Factors in adopting product and service - case of D Smart Uniform Solution
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Foilsithe / Cruthaithe: (2024)

Global brand power : leveraging branding for long-term growth /
de réir: Kahn, Barbara E.
Foilsithe / Cruthaithe: (2013)

New product development on Mix Masala
Foilsithe / Cruthaithe: (2015)

Construction production be adversely affected by modification of original design of BRAC University new campus project
de réir: BUCG-ABC Joint Venture (BUCG-ABC JV)
Foilsithe / Cruthaithe: (2023)

The product development of a new beauty soap brand
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Foilsithe / Cruthaithe: (2017)

New product development strategy In the context of MRCB Ltd.
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Foilsithe / Cruthaithe: (2018)

Construction production be adversely affected by modification of original design
de réir: Brac University
Foilsithe / Cruthaithe: (2023)

Production and operations management : manufacturing and services /
de réir: Chase, Richard B.
Foilsithe / Cruthaithe: (1998)

Competitive marketing strategy of a new entrance of Tobacco product
de réir: Alam, Ifthekharul
Foilsithe / Cruthaithe: (2017)

How TV production works
de réir: Kabir, Zarifa Tabassum
Foilsithe / Cruthaithe: (2018)

Production and operations management : concepts, models, and behavior /
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Foilsithe / Cruthaithe: (1992)

Innovative behavior and communication /
de réir: Robertson, Thomas S.
Foilsithe / Cruthaithe: (1971)

Productivity management : a system approach /
de réir: Vrat, Prem
Foilsithe / Cruthaithe: (1998)

Value chain analysis of diversified products of jute
de réir: Bhuiyan, Md. Mohaymanul Hasnat
Foilsithe / Cruthaithe: (2016)

Ageing, health, and productivity

Production and operations management : manufacturing and services /
de réir: Dilworth, James B., 1939-
Foilsithe / Cruthaithe: (1993)

Modern production/operations management /
de réir: Buffa, Elwood Spencer, 1923-
Foilsithe / Cruthaithe: (2000)

Role of a production assistant at Nexus Television
de réir: Heya, Dipantita
Foilsithe / Cruthaithe: (2024)

The procedure of launching brand new homecare products in the country
de réir: Sikder, Shihab Al Mahmud
Foilsithe / Cruthaithe: (2019)

Comparative study on loan products of UCB
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Foilsithe / Cruthaithe: (2016)

An overview of established practices and parameters to ensure quality of a pharmaceutical product
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Foilsithe / Cruthaithe: (2018)

Marketing : creating value for customers /
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Foilsithe / Cruthaithe: (1995)

Merchandising issues associated with product pricing in JMS design
de réir: Nahiduzzaman
Foilsithe / Cruthaithe: (2019)

Isolation of wild-type yeasts from natural sources for bioethanol production, their characterization and the effect of mineral salts on ethanol productivity in molasses
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Foilsithe / Cruthaithe: (2016)

Animal by-products : processing and utilization /
de réir: Man, I.
Foilsithe / Cruthaithe: (1962)

System automation facilitating New Product Initiation (NPI) -journey towards modern trade & agile TM&D
de réir: Naieem, Ahmed Omar
Foilsithe / Cruthaithe: (2018)

The new marketing conversation : creating and strengthening relationships between buyers and sellers /
de réir: Stein, Donna Baier
Foilsithe / Cruthaithe: (2005)

ShopUp: transforming business through product optimization
de réir: Tamim, Farhad Hassan
Foilsithe / Cruthaithe: (2018)

Operations management : processes and value chains /
de réir: Krajewski, Lee J.
Foilsithe / Cruthaithe: (2005)

A study on how Aarong develops and introduces new product and implements its plan (HERSTORY)
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Compensation management of integrated agricultural productivity project (IAPP)
de réir: Nasrin, Sanjida
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Corporate sales analysis of Cosmo Consumer Product LTD.
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Product development process
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Foilsithe / Cruthaithe: (2021)