Zikmund, W. G. (2013). Business research methods (9th ed.). South-western cengage learning.
Citace podle Chicago (17th ed.)Zikmund, William G. Business Research Methods. 9th ed. Andover: South-western cengage learning, 2013.
Citace podle MLA (8th ed.)Zikmund, William G. Business Research Methods. 9th ed. South-western cengage learning, 2013.
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