Branding across borders : a guide to global brand marketing /

Dettagli Bibliografici
Autore principale:	Gregory, James R.
Altri autori:	Wiechmann, Jack G.
Natura:	Libro
Lingua:	English
Pubblicazione:	Chicago, Ill. : McGraw-Hill, c2002.
Soggetti:	Branding (Marketing)
Classic Catalogue:	View this record in Classic Catalogue

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