Branding across borders : a guide to global brand marketing /

Detalles Bibliográficos
Autor principal:	Gregory, James R.
Otros Autores:	Wiechmann, Jack G.
Formato:	Libro
Lenguaje:	English
Publicado:	Chicago, Ill. : McGraw-Hill, c2002.
Materias:	Branding (Marketing)
Classic Catalogue:	View this record in Classic Catalogue

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