Advertising and promotions : an integrated brand approach /
Andre forfattere: | Semenik, Richard J. |
---|---|
Format: | Bog |
Sprog: | English |
Udgivet: |
New Delhi :
Cengage Learning,
c2012 [reprinted 2012]
|
Udgivelse: | 6th ed. |
Fag: | |
Classic Catalogue: | View this record in Classic Catalogue |
Lignende værker
-
Advertising and promotion : an integrated marketing communications perspective /
af: Belch, George E. (George Edward), 1951-
Udgivet: (2010) -
Integrated advertising, promotion & marketing communications /
af: Clow, Kenneth E.
Udgivet: (2004) -
Advertising and promotion : an integrated marketing communications perspective /
af: Belch, George E. (George Edward), 1951-, et al.
Udgivet: (2021) -
Advertising management /
af: Jethwaney, Jaishri N.
Udgivet: (2006) -
Advertising : principles & practice /
af: Wells, William, 1926-
Udgivet: (2003)