Advertising and promotions : an integrated brand approach /
Other Authors: | Semenik, Richard J. |
---|---|
Format: | Book |
Language: | English |
Published: |
New Delhi :
Cengage Learning,
c2012 [reprinted 2012]
|
Edition: | 6th ed. |
Subjects: | |
Classic Catalogue: | View this record in Classic Catalogue |
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