Strategic marketing /
Glavni autor: | Cravens, David W. |
---|---|
Daljnji autori: | Piercy, Nigel |
Format: | Knjiga |
Jezik: | English |
Izdano: |
Boston, Mass. ; New Delhi :
McGraw-Hill ; Tata McGraw Hill Education,
c2006 [reprinted 2010]
|
Izdanje: | 8th ed. |
Serija: | McGraw-Hill/Irwin series in marketing
|
Teme: | |
Online pristup: | Publisher description Table of contents only |
Classic Catalogue: | View this record in Classic Catalogue |
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