Strategic marketing /
Egile nagusia: | Cravens, David W. |
---|---|
Beste egile batzuk: | Piercy, Nigel |
Formatua: | Liburua |
Hizkuntza: | English |
Argitaratua: |
Boston, Mass. ; New Delhi :
McGraw-Hill ; Tata McGraw Hill Education,
c2006 [reprinted 2010]
|
Edizioa: | 8th ed. |
Saila: | McGraw-Hill/Irwin series in marketing
|
Gaiak: | |
Sarrera elektronikoa: | Publisher description Table of contents only |
Classic Catalogue: | View this record in Classic Catalogue |
Antzeko izenburuak
-
The marketing game! : with student CD-Rom /
nork: Mason, Charlotte H.
Argitaratua: (2002) -
Strategic marketing /
nork: Cravens, David W.
Argitaratua: (2003) -
Strategic marketing /
nork: Cravens, David W.
Argitaratua: (1997) -
Strategic marketing problems : cases and comments /
nork: Kerin, Roger A.
Argitaratua: (2004) -
Strategic market management /
nork: Aaker, David A.
Argitaratua: (2005)