Marketing research : concepts, practices, and cases /

Bibliographic Details
Main Author: Easwaran, Sunanda
Other Authors: Singh, Sharmila J.
Format: Book
Language:English
Published: Oxford ; New York : Oxford University Press, 2006 [7th impression 2010]
Subjects:
Classic Catalogue: View this record in Classic Catalogue
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245 1 0 |a Marketing research :  |b concepts, practices, and cases /  |c Sunanda Easwaran, Sharmila J. Singh. 
260 |a Oxford ;  |a New York :  |b Oxford University Press,  |c 2006 [7th impression 2010] 
300 |a x, 605 p. :  |b ill. ;  |c 24 cm. 
504 |a Includes bibliographical references and index. 
541 |e 30051 
650 0 |a Marketing research.  |9 15606 
650 0 |a Marketing research  |v Case studies.  |9 15607 
700 1 |a Singh, Sharmila J.  |9 15608 
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