The innovator's solution : creating and sustaining successful growth /
| Autor principal: | |
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| Outros Autores: | |
| Formato: | Livro |
| Idioma: | English |
| Publicado em: |
Boston, Mass. :
Harvard Business School Press,
c2003.
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| Assuntos: | |
| Acesso em linha: | Table of contents |
| Classic Catalogue: | View this record in Classic Catalogue |
Sumário:
- How to succeed at the mandate to grow
- How can we beat our most powerful competitors?
- What products will customers want to buy?
- Who are the best customers for our products?
- Getting the scope of the business right
- How to avoid commoditization
- Is your organization capable of disruptive growth?
- Managing the strategy development process
- There is good money, and there is bad money.