The innovator's solution : creating and sustaining successful growth /

Bibliografski detalji
Glavni autor: Christensen, Clayton M.
Daljnji autori: Raynor, Michael E.
Format: Knjiga
Jezik:English
Izdano: Boston, Mass. : Harvard Business School Press, c2003.
Teme:
Online pristup:Table of contents
Classic Catalogue: View this record in Classic Catalogue
Sadržaj:
  • How to succeed at the mandate to grow
  • How can we beat our most powerful competitors?
  • What products will customers want to buy?
  • Who are the best customers for our products?
  • Getting the scope of the business right
  • How to avoid commoditization
  • Is your organization capable of disruptive growth?
  • Managing the strategy development process
  • There is good money, and there is bad money.