Pearce, J. A., & Robinson, R. B. (1996). Strategic management: Strategy formulation and implementation (3rd ed.). Irwin.

Pearce, John A., and Richard B. Robinson. Strategic Management: Strategy Formulation and Implementation. 3rd ed. Homewood, Ill.: Irwin, 1996.

Pearce, John A., and Richard B. Robinson. Strategic Management: Strategy Formulation and Implementation. 3rd ed. Irwin, 1996.