Heiman, S. E., Tuleja, T., & Sanchez, D. (2004). The new conceptual selling (2nd ed.). Warner Business Books, Kogan Page.
Chicago Style (17th ed.) CitationHeiman, Stephen E., Tad Tuleja, and Diane Sanchez. The New Conceptual Selling. 2nd ed. New York, NY : India: Warner Business Books, Kogan Page, 2004.
MLA citiranjeHeiman, Stephen E., et al. The New Conceptual Selling. 2nd ed. Warner Business Books, Kogan Page, 2004.
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