Applications in basic marketing : clippings from the popular business press /

Applications in basic marketing : clippings from the popular business press /

Mostrar otras versiones (2)

"Clippings from the popular business press."

Detalles Bibliográficos
Otros Autores: McCarthy, E. Jerome (Edmund Jerome), Perreault, William D.
Formato: Libro
Lenguaje:English
Publicado: Homewood, IL : Irwin, c2005.
Materias:
Marketing > Periodicals.
Marketing > Management > Periodicals.
Marketing > Périodiques.
Marketing > Coupures de presse > Périodiques.
Marketing.
Classic Catalogue: View this record in Classic Catalogue
Descripción
Sumario:"Clippings from the popular business press."
Notas:Published: Boston, Mass: McGraw-Hill/Irvin, <2004/2005>
Editors: 1990- E. Jerome McCarthy and William D. Perreault, Jr.
Descripción Física:vii, 214 p. : ill. ; 26 cm.
Frecuencia de Publicación:Annual
Bibliografía:Includes bibliographical references.
ISBN:9780072864717
0072864710
0072864702
ISSN:1099-5579
Publicación relacionada:Companion vol. to: McCarthy, E. Jerome (Edmund Jerome). Basic marketing; and: McCarthy, E. Jerome (Edmond Jerome). Essentials of marketing.

Ejemplares similares