Citação norma APA

McCarthy, E. J., & Perreault, W. D. (2005). Applications in basic marketing: Clippings from the popular business press. Irwin.

Citação norma Chicago

McCarthy, E. Jerome, and William D. Perreault. Applications in Basic Marketing: Clippings from the Popular Business Press. Homewood, IL: Irwin, 2005.

Citação norma MLA

McCarthy, E. Jerome, and William D. Perreault. Applications in Basic Marketing: Clippings from the Popular Business Press. Irwin, 2005.

Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.