APA-Zitierstil (7. Ausg.)

Ries, A., & Trout, J. (1993). The 22 immutable laws of marketing: Violate them at your own risk. HarperBusiness.

Chicago-Zitierstil (17. Ausg.)

Ries, Al, und Jack Trout. The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk. New York, NY: HarperBusiness, 1993.

MLA-Zitierstil (8. Ausg.)

Ries, Al, und Jack Trout. The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk. HarperBusiness, 1993.