Understanding the consumer /
主要作者: | |
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格式: | 圖書 |
語言: | English |
出版: |
London ; Thousand Oaks ;
New Delhi : Sage Publications, Tata McGraw-Hill,
c2003.
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主題: | |
Classic Catalogue: | View this record in Classic Catalogue |
實物描述: | 234 p. : ill. ; 28 cm. |
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參考書目: | Includes bibliographical references (p. 188-197) and index. |
ISBN: | 8178293323 0761947019 (pbk.) 0070474095 0761947000 |