Parameswaran, M. G. (2003). Understanding the consumer. New Delhi : Sage Publications, Tata McGraw-Hill.
Lua i Stíl Chicago (17ú heag.)Parameswaran, M G. Understanding the Consumer. London ; Thousand Oaks: New Delhi : Sage Publications, Tata McGraw-Hill, 2003.
Lua MLA (8ú heag.)Parameswaran, M G. Understanding the Consumer. New Delhi : Sage Publications, Tata McGraw-Hill, 2003.
Rabhadh: Seans nach mbeach na luanna seo go hiomlán cruinn i ngach uile chás.