Applications in basic marketing : clippings from the popular business press /

"Clippings from the popular business press."

Bibliographic Details
Other Authors: McCarthy, E. Jerome (Edmund Jerome), Perreault, William D.
Format: Book
Language:English
Published: Homewood, IL : Irwin, c1990-
Subjects:
Related Items:Online version: Applications in basic marketing
Companion vol. to: McCarthy, E. Jerome (Edmund Jerome). Basic marketing; and: McCarthy, E. Jerome (Edmond Jerome). Essentials of marketing.
Classic Catalogue: View this record in Classic Catalogue

Ayesha Abed Library: General Shelf

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Call Number: 658.8005 APP
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