Applications in basic marketing : clippings from the popular business press /
"Clippings from the popular business press."
| 其他作者: | , |
|---|---|
| 格式: | 图书 |
| 语言: | English |
| 出版: |
Homewood, IL :
Irwin,
c1990-
|
| 主题: | |
| 相关项目: | Online version:
Applications in basic marketing Companion vol. to: McCarthy, E. Jerome (Edmund Jerome). Basic marketing; and: McCarthy, E. Jerome (Edmond Jerome). Essentials of marketing. |
| Classic Catalogue: | View this record in Classic Catalogue |
| LEADER | 02257nam a2200493 a 4500 | ||
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| 005 | 20150804155452.0 | ||
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| 022 | 0 | |a 1099-5579 | |
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| 210 | 0 | |a Appl. basic mark. | |
| 222 | 0 | |a Applications in basic marketing | |
| 245 | 0 | 0 | |a Applications in basic marketing : |b clippings from the popular business press / |c William D. Perreault, E. Jerome McCarthy |
| 260 | |a Homewood, IL : |b Irwin, |c c1990- | ||
| 300 | |a v. 214 p. : |b ill. ; |c 26 cm. | ||
| 310 | |a Annual | ||
| 362 | 0 | |a 1990- | |
| 500 | |a Published: Boston, Mass: McGraw-Hill/Irvin, <2004/2005> | ||
| 500 | |a Editors: 1990- E. Jerome McCarthy and William D. Perreault, Jr. | ||
| 504 | |a Includes bibliographical references. | ||
| 520 | |a "Clippings from the popular business press." | ||
| 580 | |a Companion vol. to: McCarthy, E. Jerome (Edmund Jerome). Basic marketing; and: McCarthy, E. Jerome (Edmond Jerome). Essentials of marketing. | ||
| 590 | |a Earlier selection Decision based on 1990 | ||
| 590 | |a Title from title page. | ||
| 650 | 0 | |a Marketing |v Periodicals. |9 13518 | |
| 650 | 0 | |a Marketing |x Management |v Periodicals. |9 13519 | |
| 650 | 4 | |a Marketing |x Management |v Periodicals. |9 13520 | |
| 650 | 6 | |a Marketing |v Périodiques. |9 13521 | |
| 650 | 6 | |a Marketing |x Coupures de presse |v Périodiques. |9 13522 | |
| 650 | 1 | 7 | |a Marketing. |2 gtt |9 13523 |
| 700 | 1 | |a McCarthy, E. Jerome |q (Edmund Jerome) |9 9548 | |
| 700 | 1 | |a Perreault, William D. |9 9546 | |
| 700 | 1 | |a McCarthy, E. Jerome |q (Edmund Jerome). |t Basic marketing. |9 13524 | |
| 700 | 1 | |a McCarthy, E. Jerome |q (Edmund Jerome). |t Essentials of marketing. |9 13525 | |
| 776 | 0 | 8 | |i Online version: |t Applications in basic marketing |w (OCoLC)748988109 |
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