Applications in basic marketing : clippings from the popular business press /

"Clippings from the popular business press."

Bibliografske podrobnosti
Drugi avtorji: McCarthy, E. Jerome (Edmund Jerome), Perreault, William D.
Format: Knjiga
Jezik:English
Izdano: Homewood, IL : Irwin, c1990-
Teme:
Sorodne knjige/članki:Online version: Applications in basic marketing
Companion vol. to: McCarthy, E. Jerome (Edmund Jerome). Basic marketing; and: McCarthy, E. Jerome (Edmond Jerome). Essentials of marketing.
Classic Catalogue: View this record in Classic Catalogue
Opis
Izvleček:"Clippings from the popular business press."
Izdano:1990-
Opis knjige/članka:Published: Boston, Mass: McGraw-Hill/Irvin, <2004/2005>
Editors: 1990- E. Jerome McCarthy and William D. Perreault, Jr.
Fizični opis:v. 214 p. : ill. ; 26 cm.
Pogostost izhajanja publikacije:Annual
Bibliografija:Includes bibliographical references.
ISBN:0072864702
ISSN:1099-5579
Sorodne knjige/članki:Companion vol. to: McCarthy, E. Jerome (Edmund Jerome). Basic marketing; and: McCarthy, E. Jerome (Edmond Jerome). Essentials of marketing.