McCarthy, E. J., & Perreault, W. D. (1990). Applications in basic marketing: Clippings from the popular business press. Irwin.
शिकागो शैली (17वां संस्करण) प्रशस्ति पत्रMcCarthy, E. Jerome, और William D. Perreault. Applications in Basic Marketing: Clippings from the Popular Business Press. Homewood, IL: Irwin, 1990.
एमएलए (8वां संस्करण) प्रशस्ति पत्रMcCarthy, E. Jerome, और William D. Perreault. Applications in Basic Marketing: Clippings from the Popular Business Press. Irwin, 1990.
चेतावनी: ये उद्धरण हमेशा 100% सटीक नहीं हो सकते हैं.