Harvard business review on the innovative enterprise.
| Formato: | Livro |
|---|---|
| Idioma: | English |
| Publicado em: |
Boston :
Harvard Business School Pub.,
c2003.
|
| Colecção: | The Harvard business review paperback series
|
| Assuntos: | |
| Classic Catalogue: | View this record in Classic Catalogue |
Sumário:
- Creativity under the gun / Teresa M. Amabile, Constance N. Hadley, and steven J. Kramer
- Tough-minded ways to get innovative / Andrall E. Pearson
- Breaking out of the innovation box / John D. Wolpert
- The sputtering R&D machine / Martha Craumer
- Inspiring innovation / Ellen Peebles
- The discipline of innovation / Peter F. Drucker
- Research that reinvents the corporation / John Seely Brown
- Creativity is not enough / Theodore Levitt.