Marketing management : strategies and programs /
| 1. Verfasser: | |
|---|---|
| Weitere Verfasser: | , |
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York :
McGraw-Hill Companies,
c1997.
|
| Ausgabe: | 6th ed. |
| Schriftenreihe: | McGraw-Hill series in marketing
|
| Schlagworte: | |
| Classic Catalogue: | View this record in Classic Catalogue |
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