Marketing management : strategies and programs /
Huvudupphovsman: | Guiltinan, Joseph P. |
---|---|
Övriga upphovsmän: | Paul, Gordon W., Madden, Thomas J. |
Materialtyp: | Bok |
Språk: | English |
Publicerad: |
New York :
McGraw-Hill Companies,
c1997.
|
Upplaga: | 6th ed. |
Serie: | McGraw-Hill series in marketing
|
Ämnen: | |
Classic Catalogue: | View this record in Classic Catalogue |
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