New products management /
मुख्य लेखक: | Crawford, C. Merle (Charles Merle), 1924- |
---|---|
स्वरूप: | पुस्तक |
भाषा: | English |
प्रकाशित: |
Chicago :
Irwin,
c1997.
|
संस्करण: | 5th ed. |
श्रृंखला: | The Irwin series in marketing
|
विषय: | |
Classic Catalogue: | View this record in Classic Catalogue |
समान संसाधन
-
Customer centricity : focus on the right customers for strategic advantage /
द्वारा: Fader, Peter
प्रकाशित: (2012) -
Strategic management of technological innovation /
द्वारा: Schilling, Melissa A.
प्रकाशित: (2005) -
Innovation : leadership strategies for the competitive edge /
द्वारा: Kuczmarski, Thomas D., 1951-
प्रकाशित: (1996) -
Winning at new products : creating value through innovation /
द्वारा: Cooper, Robert G. (Robert Gravlin), 1943-
प्रकाशित: (2011) -
Production and operations management : manufacturing and services /
द्वारा: Chase, Richard B.
प्रकाशित: (1998)