Churchill, G. A., & Peter, J. P. (1995). Marketing: Creating value for customers. Irwin.
Lua i Stíl Chicago (17ú heag.)Churchill, Gilbert A., agus J. Paul Peter. Marketing: Creating Value for Customers. Burr Ridge, Ill.: Irwin, 1995.
Lua MLA (8ú heag.)Churchill, Gilbert A., agus J. Paul Peter. Marketing: Creating Value for Customers. Irwin, 1995.
Rabhadh: Seans nach mbeach na luanna seo go hiomlán cruinn i ngach uile chás.