Marketing management : strategies and programs /

Bibliografske podrobnosti
Glavni avtor: Guiltinan, Joseph P.
Drugi avtorji: Paul, Gordon W.
Format: Knjiga
Jezik:English
Izdano: New York : McGraw-Hill, c1994.
Izdaja:5th ed.
Serija:McGraw-Hill series in marketing
Teme:
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Savar Campus Library: General Shelf

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