Marketing management : strategies and programs /
Prif Awdur: | Guiltinan, Joseph P. |
---|---|
Awduron Eraill: | Paul, Gordon W. |
Fformat: | Llyfr |
Iaith: | English |
Cyhoeddwyd: |
New York :
McGraw-Hill,
c1994.
|
Rhifyn: | 5th ed. |
Cyfres: | McGraw-Hill series in marketing
|
Pynciau: | |
Classic Catalogue: | View this record in Classic Catalogue |
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