Marketing research : an applied approach /

Marketing research : an applied approach /

Dades bibliogràfiques
Autor principal:	Kinnear, Thomas C., 1943-
Altres autors:	Taylor, James R. (James Ronald), 1938-
Format:	Llibre
Idioma:	English
Publicat:	New York : McGraw-Hill, c1991.
Edició:	4th ed.
Col·lecció:	McGraw-Hill series in marketing
Matèries:	Marketing research. Marketing > Management.
Classic Catalogue:	View this record in Classic Catalogue

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