Citazione Stile APA (7a Edizione)

Kinnear, T. C., & Taylor, J. R. (1991). Marketing research: An applied approach (4th ed.). McGraw-Hill.

Citazione stile Chigago Style (17a edizione)

Kinnear, Thomas C., e James R. Taylor. Marketing Research: An Applied Approach. 4th ed. New York: McGraw-Hill, 1991.

Citatione MLA (8a ed.)

Kinnear, Thomas C., e James R. Taylor. Marketing Research: An Applied Approach. 4th ed. McGraw-Hill, 1991.