Lua APA (7ú heag.)

Kinnear, T. C., & Taylor, J. R. (1991). Marketing research: An applied approach (4th ed.). McGraw-Hill.

Lua i Stíl Chicago (17ú heag.)

Kinnear, Thomas C., agus James R. Taylor. Marketing Research: An Applied Approach. 4th ed. New York: McGraw-Hill, 1991.

Lua MLA (8ú heag.)

Kinnear, Thomas C., agus James R. Taylor. Marketing Research: An Applied Approach. 4th ed. McGraw-Hill, 1991.

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