Innovation : leadership strategies for the competitive edge /

Détails bibliographiques
Auteur principal: Kuczmarski, Thomas D., 1951-
Format: Livre
Langue:English
Publié: Chicago Ill. : Lincolnwood, Ill. : American Marketing Association ; NTC Business Books, c1996.
Sujets:
Classic Catalogue: View this record in Classic Catalogue
Description
Description matérielle:xiii, 210 p. : ill. ; 25 cm.
Bibliographie:Includes bibliographical references (p. 199-200) and index.
ISBN:0844233242 (alk. paper)