Kuczmarski, T. D. (1996). Innovation: Leadership strategies for the competitive edge. American Marketing Association ; NTC Business Books.
Citação do estilo Chicago (17ª ed.)Kuczmarski, Thomas D. Innovation: Leadership Strategies for the Competitive Edge. Chicago Ill. : Lincolnwood, Ill.: American Marketing Association ; NTC Business Books, 1996.
Citação MLA (8ª ed.)Kuczmarski, Thomas D. Innovation: Leadership Strategies for the Competitive Edge. American Marketing Association ; NTC Business Books, 1996.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.