E-business & e-commerce management : strategy, implementation and practice /

書目詳細資料
主要作者: Chaffey, Dave, 1963-
格式: 圖書
語言:English
出版: New Delhi ; Harlow, England ; New York : Pearson/Financial Times Prentice Hall ; Dorling Kindersley (India) Pvt. Ltd., 2013.
版:5th ed.
主題:
Classic Catalogue: View this record in Classic Catalogue
實物特徵
實物描述:xxxi, 733 p. : col. ill., col. map ; 27 cm.
參考書目:Includes bibliographical references and index.
ISBN:9789332511170
0273752014 (pbk.)
9780273752011 (pbk.)