Business practices in higher education : a guide for today's administrators /

书目详细资料
主要作者: Kretovics, Mark
格式: 图书
语言:English
出版: New York : Routledge, 2011.
主题:
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书本目录:
  • Today's environment
  • Organizational and administrative structures of higher education in the US
  • Basic economic principles and higher education
  • Finance
  • Budget basics
  • Management principles
  • Managing human resources in higher education: the recruitment, selection, and retention of competent staff
  • Marketing basics
  • Politics and power: defense against the dark arts
  • Where do we go from here?: what is next?