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Bibliographic Details
Main Author: Batra, Rajeev
Other Authors: Myers, John G., 1933-, Aaker, David A.
Format: Book
Language:English
Published: Upper Saddle River, N.J.; New Delhi : Prentice Hall, c1996.
Edition:5th ed.
Subjects:
Classic Catalogue: View this record in Classic Catalogue
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by Batra, Rajeev
Published 2006
Book