Advertising management /
Auteur principal: | Batra, Rajeev |
---|---|
Autres auteurs: | Myers, John G., 1933-, Aaker, David A. |
Format: | Livre |
Langue: | English |
Publié: |
Upper Saddle River, N.J.; New Delhi :
Prentice Hall,
c1996.
|
Édition: | 5th ed. |
Sujets: | |
Classic Catalogue: | View this record in Classic Catalogue |
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