Jethwaney, J. N., & Jain, S. (2006). Advertising management. Oxford University Press.

Jethwaney, Jaishri N., and Shruti Jain. Advertising Management. New Delhi, New York: Oxford University Press, 2006.

Jethwaney, Jaishri N., and Shruti Jain. Advertising Management. Oxford University Press, 2006.