$Corporate branding : concept and cases\$

Corporate branding : concept and cases\

ग्रंथसूची विवरण
अन्य लेखक:	Suresh, K.
स्वरूप:	पुस्तक
प्रकाशित:	Hyderabad,India : ICFAI University press, 2005.
संस्करण:	1. edition.
विषय:	Brand name products. Branding (Marketing)
Classic Catalogue:	View this record in Classic Catalogue

समान संसाधन

Kellogg on branding : the marketing faculty of the Kellogg School of Management /
प्रकाशित: (2005)

Brands and firebrands : insights from experts /
प्रकाशित: (2003)

Strategic brand management : building, measuring, and managing brand equity /
द्वारा: Keller, Kevin Lane, 1956-
प्रकाशित: (2003)

Branding and communication mix of Transcom Beverages Ltd
द्वारा: Arefin, Sajid
प्रकाशित: (2024)

Analysis on launching of the new product of Olympic, “FrostDelight” focused on the branding and communication
द्वारा: Rakibuzzaman, Md.
प्रकाशित: (2019)

Strategic brand management : creating and sustaining brand equity long term /
द्वारा: Kapferer, Jean-Noël
प्रकाशित: (1997)

The new strategic brand management : advanced insights and strategic thinking /
द्वारा: Kapferer, Jean-Noël
प्रकाशित: (2012)

Services marketing and branding strategies of Englishplz Limited
द्वारा: Morshed, Zarif
प्रकाशित: (2024)

The Effect(s) of promotions & discounts on consumer-based brand equity of brands in Bangladesh
द्वारा: Bhuiyan, Rafiur Rahman
प्रकाशित: (2019)

Global brand power : leveraging branding for long-term growth /
द्वारा: Kahn, Barbara E.
प्रकाशित: (2013)

How branding is changing the landscape of IPDC Finance Limited
द्वारा: Rodrigues, Melissa Maria
प्रकाशित: (2022)

Cultural strategy : using innovative ideologies to build breakthrough brands /
द्वारा: Holt, Douglas B.
प्रकाशित: (2012)

Strategic brand management : building, measuring, and managing brand equity /
द्वारा: Keller, Kevin Lane, 1956-
प्रकाशित: (2015)

Sustainable fashion for Aarong: the impact of fashion upcycling, chief branding officer & fashion e-commerce experience on the Bangladeshi consumers’ brand equity
द्वारा: Fahad, Shafayet Ullah
प्रकाशित: (2024)

Superbrands Bangladesh : an insight into some of Bangladesh's strongest brands Vol.1,
प्रकाशित: (2010)

Factors affecting derby’s brand equity in Kushtia territory
द्वारा: Samonti, Afra Tasnim
प्रकाशित: (2019)

Asiatic 360 and beyond
द्वारा: Anwar, Adiba
प्रकाशित: (2018)

Building brand equity and effectiveness of distribution channel of ACI Pure Salt
द्वारा: Keya, Kaniz Fatema
प्रकाशित: (2024)

The impact of re-branding on the financial aspects of IPDC Finance limited
द्वारा: Sakib Ur Rahman, Mohammad
प्रकाशित: (2022)

Re-branding strategy of Prime Bank Limited & how it ensures organizational sustainability
द्वारा: Tasnim, Sarah
प्रकाशित: (2020)

Brand awareness and brand perception of ‘Mr. Cookie’
द्वारा: Pranto, Mehbub Hossain
प्रकाशित: (2019)

Examining the impact of influencer marketing on brand loyalty: a study on the role of brand communication
द्वारा: Neehal, Saber Hossain
प्रकाशित: (2024)

Utilization of digital platform in brand & communication in Prime Bank Limited
द्वारा: Khan, Nishat Saiara
प्रकाशित: (2020)

Analyzing the marketing practices of BSRM in the A steel industry: a study on the impact of digital marketing on customer engagement and brand loyalty
द्वारा: Mazumder, Avranil
प्रकाशित: (2024)

Marketing and Brand Communication of SEBL | DX Group
द्वारा: Bin Azad, Kazi Zonaid
प्रकाशित: (2023)

Branding across borders : a guide to global brand marketing /
द्वारा: Gregory, James R.
प्रकाशित: (2002)

The RACI Matrix and its implications: a case of Unilever
द्वारा: Ahmed, Muhtasim Rafid
प्रकाशित: (2019)

Branding and marketing in automobile industry of Bangladesh: focusing on Ford and Jeep- brands distributed by Anwar Group automobile division
द्वारा: Ashraf, Zayed
प्रकाशित: (2024)

The procedure of launching brand new homecare products in the country
द्वारा: Sikder, Shihab Al Mahmud
प्रकाशित: (2019)

Impact of digital marketing on brand awareness
द्वारा: Mahmud, Frahim
प्रकाशित: (2017)

Managing brand equity : capitalizing on the value of a brand name /
द्वारा: Aaker, David A.
प्रकाशित: (1991)

Branding and Marketing Strategies of Dokkho Solutions Ltd. in helping recruiting agencies with recruitment leveraging through technology
द्वारा: Khan, Zahidur Rahim
प्रकाशित: (2023)

Impact of digital marketing on brand awareness
द्वारा: Haq, Navid Alvi
प्रकाशित: (2024)

An effective approach to launching a brand in Bangladesh
द्वारा: Quader, Fahim
प्रकाशित: (2020)

Analysis on launching of the new product of Olympic, FrostDelight focused on the branding and communication
द्वारा: Rakibuzzaman, Md.
प्रकाशित: (2019)

Re-branding of a corporate brand: A case on Meghna Group of Industries
द्वारा: Hossain, Md. Mazid
प्रकाशित: (2021)

Internship report on marketing strategies and branding of IPDC Finance Ltd.
द्वारा: Rahman, Adrita
प्रकाशित: (2022)

Marketing practice of the brand “Savlon”
द्वारा: Aric, MD. Samiul Hasan
प्रकाशित: (2023)

ADA, promoting telecom industries by triggering emotional and cultural sentiments related to current global issues for brand marketing
द्वारा: Aurin, Shenjuti Mahmud
प्रकाशित: (2022)

Grey’s brand Marketing Journey: An overview of SAVLON rebranding from Grey’s perspective.
द्वारा: Jahan, Marjana
प्रकाशित: (2023)