$Corporate branding : concept and cases\$

Corporate branding : concept and cases\

Sonraí bibleagrafaíochta
Rannpháirtithe:	Suresh, K.
Formáid:	LEABHAR
Foilsithe / Cruthaithe:	Hyderabad,India : ICFAI University press, 2005.
Eagrán:	1. edition.
Ábhair:	Brand name products. Branding (Marketing)
Classic Catalogue:	View this record in Classic Catalogue

Míreanna comhchosúla

Kellogg on branding : the marketing faculty of the Kellogg School of Management /
Foilsithe / Cruthaithe: (2005)

Brands and firebrands : insights from experts /
Foilsithe / Cruthaithe: (2003)

Strategic brand management : building, measuring, and managing brand equity /
de réir: Keller, Kevin Lane, 1956-
Foilsithe / Cruthaithe: (2003)

Branding and communication mix of Transcom Beverages Ltd
de réir: Arefin, Sajid
Foilsithe / Cruthaithe: (2024)

Analysis on launching of the new product of Olympic, “FrostDelight” focused on the branding and communication
de réir: Rakibuzzaman, Md.
Foilsithe / Cruthaithe: (2019)

Strategic brand management : creating and sustaining brand equity long term /
de réir: Kapferer, Jean-Noël
Foilsithe / Cruthaithe: (1997)

The new strategic brand management : advanced insights and strategic thinking /
de réir: Kapferer, Jean-Noël
Foilsithe / Cruthaithe: (2012)

Services marketing and branding strategies of Englishplz Limited
de réir: Morshed, Zarif
Foilsithe / Cruthaithe: (2024)

The Effect(s) of promotions & discounts on consumer-based brand equity of brands in Bangladesh
de réir: Bhuiyan, Rafiur Rahman
Foilsithe / Cruthaithe: (2019)

Global brand power : leveraging branding for long-term growth /
de réir: Kahn, Barbara E.
Foilsithe / Cruthaithe: (2013)

How branding is changing the landscape of IPDC Finance Limited
de réir: Rodrigues, Melissa Maria
Foilsithe / Cruthaithe: (2022)

Cultural strategy : using innovative ideologies to build breakthrough brands /
de réir: Holt, Douglas B.
Foilsithe / Cruthaithe: (2012)

Strategic brand management : building, measuring, and managing brand equity /
de réir: Keller, Kevin Lane, 1956-
Foilsithe / Cruthaithe: (2015)

Sustainable fashion for Aarong: the impact of fashion upcycling, chief branding officer & fashion e-commerce experience on the Bangladeshi consumers’ brand equity
de réir: Fahad, Shafayet Ullah
Foilsithe / Cruthaithe: (2024)

Superbrands Bangladesh : an insight into some of Bangladesh's strongest brands Vol.1,
Foilsithe / Cruthaithe: (2010)

Factors affecting derby’s brand equity in Kushtia territory
de réir: Samonti, Afra Tasnim
Foilsithe / Cruthaithe: (2019)

Asiatic 360 and beyond
de réir: Anwar, Adiba
Foilsithe / Cruthaithe: (2018)

Building brand equity and effectiveness of distribution channel of ACI Pure Salt
de réir: Keya, Kaniz Fatema
Foilsithe / Cruthaithe: (2024)

The impact of re-branding on the financial aspects of IPDC Finance limited
de réir: Sakib Ur Rahman, Mohammad
Foilsithe / Cruthaithe: (2022)

Re-branding strategy of Prime Bank Limited & how it ensures organizational sustainability
de réir: Tasnim, Sarah
Foilsithe / Cruthaithe: (2020)

Brand awareness and brand perception of ‘Mr. Cookie’
de réir: Pranto, Mehbub Hossain
Foilsithe / Cruthaithe: (2019)

Examining the impact of influencer marketing on brand loyalty: a study on the role of brand communication
de réir: Neehal, Saber Hossain
Foilsithe / Cruthaithe: (2024)

Utilization of digital platform in brand & communication in Prime Bank Limited
de réir: Khan, Nishat Saiara
Foilsithe / Cruthaithe: (2020)

Analyzing the marketing practices of BSRM in the A steel industry: a study on the impact of digital marketing on customer engagement and brand loyalty
de réir: Mazumder, Avranil
Foilsithe / Cruthaithe: (2024)

Marketing and Brand Communication of SEBL | DX Group
de réir: Bin Azad, Kazi Zonaid
Foilsithe / Cruthaithe: (2023)

Branding across borders : a guide to global brand marketing /
de réir: Gregory, James R.
Foilsithe / Cruthaithe: (2002)

The RACI Matrix and its implications: a case of Unilever
de réir: Ahmed, Muhtasim Rafid
Foilsithe / Cruthaithe: (2019)

Branding and marketing in automobile industry of Bangladesh: focusing on Ford and Jeep- brands distributed by Anwar Group automobile division
de réir: Ashraf, Zayed
Foilsithe / Cruthaithe: (2024)

The procedure of launching brand new homecare products in the country
de réir: Sikder, Shihab Al Mahmud
Foilsithe / Cruthaithe: (2019)

Impact of digital marketing on brand awareness
de réir: Mahmud, Frahim
Foilsithe / Cruthaithe: (2017)

Managing brand equity : capitalizing on the value of a brand name /
de réir: Aaker, David A.
Foilsithe / Cruthaithe: (1991)

Branding and Marketing Strategies of Dokkho Solutions Ltd. in helping recruiting agencies with recruitment leveraging through technology
de réir: Khan, Zahidur Rahim
Foilsithe / Cruthaithe: (2023)

Impact of digital marketing on brand awareness
de réir: Haq, Navid Alvi
Foilsithe / Cruthaithe: (2024)

An effective approach to launching a brand in Bangladesh
de réir: Quader, Fahim
Foilsithe / Cruthaithe: (2020)

Analysis on launching of the new product of Olympic, FrostDelight focused on the branding and communication
de réir: Rakibuzzaman, Md.
Foilsithe / Cruthaithe: (2019)

Re-branding of a corporate brand: A case on Meghna Group of Industries
de réir: Hossain, Md. Mazid
Foilsithe / Cruthaithe: (2021)

Internship report on marketing strategies and branding of IPDC Finance Ltd.
de réir: Rahman, Adrita
Foilsithe / Cruthaithe: (2022)

Marketing practice of the brand “Savlon”
de réir: Aric, MD. Samiul Hasan
Foilsithe / Cruthaithe: (2023)

ADA, promoting telecom industries by triggering emotional and cultural sentiments related to current global issues for brand marketing
de réir: Aurin, Shenjuti Mahmud
Foilsithe / Cruthaithe: (2022)

Grey’s brand Marketing Journey: An overview of SAVLON rebranding from Grey’s perspective.
de réir: Jahan, Marjana
Foilsithe / Cruthaithe: (2023)